Skip to main content

How to Create the Killer Social Media Posts?

How to Create Social Posts
Taking the time and effort to create the perfect social media post has never been more important. All social media platforms are swamped with content – both good and bad. After you’ve taken the time to create great content or curated something to share, you need to present it in the smartest possible way.

According to social media marketing specialist, you need to be entertaining and add some fun into your social media content mix. Promoting only your product, book or blog non-stop won’t be interesting to anyone, most likely not even yourself. Keeping your ratio of content at 90 percent other people’s content (OPC) and 10 percent your own content will help you but don’t be too dry or stuffy when you create your editorial calendar.

Tips by social media platform:

1. Be relevant. LinkedIn is the place to show your smarts. I don’t recommend posting quotes as status updates here. I love them on Pinterest and Twitter but I don’t feel they carry enough weight for a LinkedIn update.
2. Be consistent. Post at least one update per day and up to four per day spread out through the day to remain active in the LinkedIn stream.
3. Quality counts. Share your own content as well as the best content in your field of focus. The content that you curate and share reflects your own content and should be strong.

LinkedIn Marketing

1. Post consistently to stay in the News Feed. 
2. Add variety to your content by posting photos, videos, and articles. 
3. Have fun with your Facebook posts – this is a more personal network so let people get to know you here.

Facebook Marketing

1. Use great images on each post. 800 pixels x 600 pixels or 800 pixels x 1200 pixels look fantastic.
2. Make your posts stand out! — It don’t mean a thing if it don’t have that bling! Use some formatting to give your posts some pizzazz. Give your post a bold title, and use some italics, sprinkle in a few relevant hashtags and voila! Your post is ready to go.
3. Make sure you give credit to the source of the text and photo that you are sharing. Being a good citizen by giving proper credit is very important.

Google+ Marketing

1. Create niche boards with a tight theme.
2. Add descriptions of 200 characters with keywords to help people find your pins through search.
3.  Create vertical images to maximize your real estate. Pinterest images should be long and narrow to take up the maximum amount of visual space and get noticed! Look at your favorite pins and see what the images have in common so you see what types of images are repinned and shared. I create images that are up to 735 pixels by 1102 pixels. This creates an engaging invitation to repin your pinned article. Edit the pin to add the link in the source.

Pinterest Marketing

1. Write tweets between 120 and 130 characters – leave room for retweets with comments. 2. Tweet links at a slow pace – use Buffer or Hootsuite to schedule your tweet. 3. Use action words in your tweets.

Twitter Marketing

Looking for professional social media marketing services? Drop a line to


Popular posts from this blog

Blog Marketing: The Why and How for Small Business

Regular Blogging used to be more of an individual activity, but now it is a must-have marketing strategy for any business. You may not even realize how many blogs you come across in a day. Many of the web pages that show up in a Google search are blog posts. A lot of the links you see in social media posts and marketing emails are also blog posts. Read on to learn more about blog marketing for your business—why it works, how it works, and how you can start a blog marketing strategy to increase your visibility and gain more customers for your business.

Why Blog Marketing Works
Regular Blogging is a key marketing tool for any business, and one of our 18 recommended ways to promote your business without money. In fact, having a blog is not optional anymore; it’s mandatory if you want to increase sales and boost your business’ success.

Drive Website Traffic
One of the major benefits of blog marketing is that it drives traffic to your website. And it’s not just any traffic—it’s traffic highly …

Digital Marketing Services

Digital marketing services encompass a wide variety of channels. Among these, internet is the primary digital media and is most popular. The other channels are mobile, CD-ROM, DVD and similar physical interactive media.

Expert digital marketing services comprise of websites, email, streaming video & audio, social book marking, search engine advertising and RSS feed.

Websites are extremely popular for digital advertising. Traditionally, websites act as billboards on the digital highway. Banner advertisements on web pages used to be the accepted way to attract customers till Web 2.0 and interactivity came along. Today, banners can be changed according to where the web pages are being served. These geo-targeted banner ads differ from location to location. For example, a person in London may see a different banner ad from one who is in Chicago, though both are looking at the same website. These highly targeted banner ads are served through digital marketing services that specialize in…

Why You Need Best SEO Services?

Search engine optimization (SEO) is a technique which is implied for improving the visibility of a website. It is used for attaining higher rankings in popular search engines, i.e. Google, Yahoo and Bing, without paying any special amount for appearing higher in rankings. SEO makes your website to appear in organic search results based on specific keywords or phrases.

SEO is considered as the most proficient and well-structured approach for attracting quality leads to your company's website. The basis for any thriving marketing promotion is to have an organized and optimized website. All crawlers or robots employ per-defined structured algorithms for determine how to rank and show websites accordingly based on a particular query typed by users. All search engines have their separate algorithms, which are kept strictly confidential but a specialized SEO person can easily evaluate their behavior by analyzing search engine behaviors.

SEO is considered as an extremely powerful and co…